I'm a strategic design leader who delivers success for top firms.

As one of the few design leaders with an MBA in Computer Information Systems, I combine business strategy, human-centered design, and AI-enabled solutions delivery to drive successful outcomes from start to finish. For 20+ years, I've built and led multidisciplinary teams on award-winning projects for top companies across numerous industries.

  • Samsung
  • Morgan Stanley
  • Condé Nast
  • Citi
  • Publicis Sapient
  • Diligent
  • Comcast
  • Fast Company
  • Invited

Featured Work

Travel & Leisure · Invited Clubs

Creating 150 unique club sites from one design system & AI acceleration

A nationwide portfolio of private clubs needed to modernize 150 individual websites without losing what makes each club distinct. I directed the engagement, from discovery and journey mapping through a component system flexible enough to hold 150 distinct club identities and the AI-accelerated delivery model that made it possible.

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24x
Faster deployment per site
12–17x
Faster content creation
Civic Technology · Diligent

Ensuring public access to town hall meetings in the age of COVID-19

Diligent was building Community, a new platform for public meetings by uniting its local government and school board products. Public meetings had always taken place in person, but then COVID-19 transformed them into remote-first events. I led product design both before and after the pandemic pivot.

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14,000+
Mission-driven and public sector organizations that trust Diligent today (reported by Diligent)
Enterprise B2B · Publicis Sapient

Samsung B2B digital transformation

Led the creative team behind Samsung's shift from a manual, phone-based sales model to a digital-first B2B experience, an award-winning platform that reshaped how the brand sells to business customers.

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75%
Increase in sales inquiries
2
Industry awards (OMMA, Digiday)

Thought Leadership

About

I uniquely combine design leadership experience with an MBA in Computer Information Systems and behavioral science training as a Certified Usability Analyst (CUA) and Certified MBTI Practitioner. This enables me to speak the language of design, research, strategy, delivery, and organizational behavior to align executives, designers, and delivery teams around a shared vision.

LinkedIn
linkedin.com/in/aaronttravis/
Email
digitalcre8 (at) gmail.com